Marketing & Graphic Design Resume

Carolynne L. Wilcox

Efficient, detail-oriented visual designer with 15+ years print and digital experience. Well-versed in developing branded, appealing materials for arts organizations, colleges (Cornish College of the Arts; Towson University) and consumer brands like Nordstrom. Skilled at managing graphics projects from conception to production, as well as managing vendors. Adept at communications and problem-solving both independently and as part of a team. Public relations and social media savvy, with an eye on the overarching vision of both product and organization. Well-versed in event planning from conception through implementation. Certificate in Visual Communications from the Art Institute of Seattle and Master of Fine Arts from Towson University.

Employment History

Visual Designer/Marketing Writer - Contract Work
2001-Present Contract Work, Various Organizations – Seattle, WA & Baltimore, MD
  • Managing marketing campaigns for stage productions from inception to production, including social media plans, news release/copywriting, website content hosting, creating advertisements, building sponsorship relations with local businesses
  • Developing press kits and building relationships with media representatives 
  • Designing print collateral for various organizations, including Eclectic Theater, eSe Teatro and Everett Community College
  • Forms design for various organizations, including Care Planning Associates, Douglas Prosthetics & Orthotics, Anchor QEA

Interim Marketing Coordinator
2023 The Shattered Glass Project – Seattle, WA
  • Market research
  • Newsletter Creation
  • Digital Design & Social Media (Fandom cards, All New Cells)

Marketing Coordinator/Graphic Designer
2019-2020 Freehold Theatre – Seattle, WA
  • Designing print and digital collateral for various events
  • Writing copy for press releases, advertisements and social media
  • Managing social media channels: Facebook, Twitter, Instagram & Pinterest
  • Maintaining organizational blog & creating quarterly newsletters
  • Creating weekly email blasts
  • Member of Ongoing Media Subcommittee with Board of Directors

PR Manager/Graphic Designer
9/09-3/12 Stone Soup Theatre & Stone Soup SummerStage – Seattle, WA
  • Designed all print collateral plus social media and web visuals 
  • Launched and managed social media channels and blog 
  • Administered blog sites and website 
  • Managed key projects, including play submissions and registrations for youth summer camps 
  • Handled public relations, developing relationships with local media members to promote productions 
  • Wrote and edited copy for press releases, brochures and advertisements 
  • Managed interns and volunteers, directing their work, tracking schedules and teaching processes 
  • Hired local directors for annual female theatre festival the Double XX Fest

Office Manager
8/07-6/08 Yama Yoga Studio – Baltimore, MD
  • Created flyers and marketing materials for Registered Yoga Trainer (RYT) classes, community classes and local wellness events 
  • Managed and maintained studio databases 
  • Assisted in facilitating both community and RYT class registration and check-in 
  • Assisted in bulk mailings and preparations for wellness event

Marketing Coordinator, Graphic Designer & Guest Artist Liaison
9/05-5/08 Towson University Graduate Theatre Dept – Baltimore, MD
  • Conceptualized and created print work for department productions, including ads for nationally distributed American Theatre publication 
  • Managed, designed and distributed weekly enewsletter 
  • Facilitated online news group 
  • Prepared guest artist contracts and facilitated guest visits

Department Coordinator, Humanities and Sciences
10/99-8/05 Cornish College of the Arts – Seattle, WA
  • Designed new staff handbook to create more visually pleasing, streamlined info for all staff 
  • Communications and project management – wrote communications on behalf of department chair, relaying important info clearly and succinctly 
  • Acted as departmental liaison for campus move to new, downtown campus 
  • Event and retreat planning, including All-Staff Appreciation Day, Departmental Retreats, Curriculum Planning sessions as well as managing administrative responsibilities for national Consortium for Liberal Education in the Arts (CLEA) conference in 2004, hosted by CCA 
  • Participation in hiring committees for Department Chair, plus both adjunct and permanent faculty including resume evaluation, interview panels, scheduling & guiding candidates for days of meeting and interviewing with different college groups 
  • Instructor support and diplomacy, including scheduling/minute-taking for faculty meetings, assisting and producing classroom syllabi, facilitating aid for inter-departmental teacher conflicts

Freelance Graphic Designer, Contract Work:
4/99-12/99 The Creative Group – Seattle, WA
  • Designed/Updated brochures for HealthComm International 
  • Strategizing a new brand identity for Kathryn Harrison Designs, including new logo 
  • Updating the national catalog for the American Association of Naturopathic Physicians

Designer/Editor, Substitute Senior Editor
2/97-9/98 Nordstrom – Seattle, WA
  • Designed, produced and edited in-store visual communications for Brass Plum, Town Square, Encore, Point for View, Petite Focus and Cosmetics departments nationwide 
  • Created & designed print templates in coordination with Brass Plum for all special promotional events 
  • Created & designed print templates for Spring 1998 for all stores nationwide 
  • Acted as Senior Editor during colleague’s vacations, including writing copy for trunk shows/events in all departments and delegating smaller editing tasks to department editor

Education
2008 Towson University-Baltimore, MD - Master of Fine Arts
1996 Art Institute of Seattle-Seattle, WA - Certificate, Visual Design
1992 U.S. International University, San Diego, CA - Bachelor of Fine Arts

Skills
Proficient with Adobe Creative software including Photoshop, InDesign, Illustrator, Acrobat as well as Microsoft Office software, including Word, PowerPoint, Excel, SharePoint, Outlook and Publisher; Social Media management: Facebook, Instagram, Twitter, Constant Contacts, Pinterest; Conversationally fluent in Spanish

References
Available upon request